From: Alexandra
In my photo, titled An Accidental Lesson in Being a Woman, I explore the societal pressure put on girls to play with specific types of toys and consume specific types of media, and the effects those toys and media have on girls and women in the longer term. In this essay I will assess some specific representations of femininity in media and some of the negative impacts they have on girls and women.
The first thing I want to draw attention to in my photo is the use of the different heights of the shelves on the bookcase to show the level of priority between toys. There is a PlayStation controller and a Poké Ball on the bottom shelf, and three Barbie dolls on higher shelves. Toys and activities become gendered at a very early age in children in the United States. “American children spend much of their time playing with gender-neutral toys (e.g., crayons) as well as gender-specific toys (e.g., trucks vs. dolls), but children rarely play with toys associated with the other sex” (Rudman 60). This implies that, although children can play with any toy they want, they learn to play with the toys that are associated with their gender. This is also shown in the photo by the outfit that the young woman is wearing; tight flowery pants and a Marvel Superhero shirt that is covered up as she measures her waist. The difference between the pants and the shirt as well as the difference between the toys on the higher shelves compared to the lower shelves shows the contrast between gendered toys and media.
The images we are shown as children have a cumulative effect. Dr. Justin Lewis touches on this in Mickey Mouse Monopoly, stating that “The way the media influences the way we think is… much more a question of creating a certain environment of images that we grow up in and that we become used to, and after a while those images will begin to shape what we know and what we understand about the world.” So, showing young girls the same representation such as those seen with Disney Princesses; a “highly sexualized female body with the big breasts, the tiny waists, the fluttering eyelashes, the coy expressions” (Dines), lays the foundation for what girls will aim for in adolescence and early adulthood. The Jasmine Barbie and Disney snow globe on one of the shelves in my photo represent the unrealistic beauty standard outlined in Disney Princess films, and the young woman in the photo’s gaze into the mirror at the measurement of her waist represents a desire to match that standard.
This beauty standard is not obtainable. Even Cindy Margolis, the worlds most downloaded woman according to the Guiness Book of World Records, tells the young girls that email her that “Nobody looks like that. My pictures are airbrushed. You should see me without makeup. Everything is lighting and makeup and hair.” This negatively impacts young girls’ mental health, causing them to feel insecure about their looks or even be shamed if they do not match beauty norms. Hannah, 13, shares her experience with this in an interview in Lauren Greenfield’s Girl Culture, stating “Sometimes our friends can be really, really mean. In our group, people get criticized if you do not look a certain way. If you have a flaw, then you will be criticized whether you like it or not.” A box of tissues behind the young woman in my photo is used to symbolize hiding the shame that comes with feeling like you are not beautiful enough.
Works Cited
Greenfield, Lauren. Girl Culture, interviews with Cindy Margolis and Hannah.
http://v1.zonezero.com/exposiciones/fotografos/girlcult/index.html#. ZoneZero, 2001
Picker, Miguel., and Chyng-Feng Sun. Mickey Mouse Monopoly: Disney, Childhood &
Coorporate Power, performance by Justin Lewis and Gail Dines. Kanopy Streaming,
2014.
Rudman, Laurie A., et al. “The Two Cultures of Childhood.” The Social Psychology of Gender:
How Power and Intimacy Shape Gender Relations. The Guilford Press, 2015, 59-63.